Pay-Per-Click Advertising: What Is PPC & How Does It Work?

Pay-Per-Click Advertising: What Is PPC & How Does It Work? Pay-per-click, or PPC, advertising is known to anybody who has ever noticed advertisements alongside search results on Google or other search engines.   What Is Pay-Per-Click Advertising and How Does It Work? PPC is a type of online advertising in which marketers are charged each… Continue reading Pay-Per-Click Advertising: What Is PPC & How Does It Work?

What is Social Media Outreach?

What is Social Media Outreach?   The traditional marketing strategy has always been to ‘create creative’ (your campaign and messaging) before ‘buy eyeballs’ (media placements like television ads). Because it is resource-intensive and usually designated for the sales team, proactive outreach (engaging one-on-one with a potential consumer) hasn’t traditionally been included in the marketing approach.… Continue reading What is Social Media Outreach?

Your Complete Guide To NFT Success In 2022: Top 4 NFT Marketing Strategies

Your Complete Guide to NFT Success in 2022: Top 4 NFT Marketing Strategies The mania for NFTs is currently at an all-time high. Popular celebrities such as Snoop Dogg, Eminem, and Paris Hilton have developed their own NFT collections, making NFTs the biggest subject in all conversations. In 2022, every major financial publication and wealth… Continue reading Your Complete Guide To NFT Success In 2022: Top 4 NFT Marketing Strategies

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Scams with NFTs and how to avoid them in 2022

Scams with NFTs and how to avoid them in 2022 NFTs have seized the world by storm, causing havoc in the art world and beyond. While this is an encouraging sign that crypto adoption is gaining traction, it’s difficult to tell who is a trustworthy creator and who is a malicious actor in the new… Continue reading Scams with NFTs and how to avoid them in 2022

4 Ways in which NFTs Can Help Your Small Business

4 Ways in which NFTs Can Help Your Small Business How can the NFT bonanza help your company? Have been hearing a lot about NFT lately, isn’t it? But are you still wondering if you can use it to scale your small business? Well, you are at the right place. We have got you all… Continue reading 4 Ways in which NFTs Can Help Your Small Business

Top 4 Social Media Marketing challenges

Top Social Media Marketing Challenges With almost half of the planet’s population being active on social media (over 3 billion users), Social media marketing has become an essential part of every digital marketing strategy. With the rapidly changing trends circling our social media, your social media strategy needs to evolve as well. Through the course… Continue reading Top 4 Social Media Marketing challenges

Top 5 challenges faced by the Start-ups

Top 5 challenges faced by the startups The startup industry is on an all-time rise. There are around 150 million startups in the world today with 50 million new startups launching every year. But what remains in question is that how many startups tend to survive the violent waves of change that have completely transformed… Continue reading Top 5 challenges faced by the Start-ups